Cozy Creamsicle Mood Board on Coco+Kelley

Sep 15, 2015 | Art Direction, Client Work, Fine Art, Graphic Design

I’ve got a new mood board up on Coco+Kelley today: Cozy Creamsicle. It’s inspired by the artwork of New York artist Cordy Ryman. I saw his work at the Seattle Art Fair this summer and absolutely fell in love with it. When I selected the images for this... Read More

How To Be An Art Director in 125 Simple Steps

May 26, 2015 | Art Direction, Client Work, Creative Strategy, Storytelling

“What do you do?” “I’m an art director.” Silence. “Okay…but…what do you do?” Sound familiar? In the introductory “fable” of Art Direction Explained, At Last! by Steven Heller and Veronique Vienne, Brian... Read More

Learn How to Create a Mood Board with Creative Director Nancy Herrmann

Feb 17, 2015 | Art Direction, Creative People, Creative Process, Creative Projects, Storytelling

Want to learn how to create a mood board? Today’s your lucky day! Creative Director and mood board maker extraordinaire Nancy Herrmann just launched her brand new Skillshare class, Kickstart Your Creativity: Introduction to Mood Boards. If you have any interest... Read More

Mood Board Monday: Festivus

Dec 29, 2014 | Art Direction, Photography, Storytelling

THEME: FESTIVUS Left: Photograph by Alpha Smoot. Right: December, paper dress by Janar Juhkov, student at Estonian Academy of Arts. Photo by Maiken Staak. Image via dezeen. Mood Board Monday has been a weekly coast-to-coast adventure in art direction with Nancy... Read More

Mood Board Monday: Denouement

Dec 22, 2014 | Art Direction, Creative Projects, Photography, Storytelling

This is my last mood board theme choice (the image on the left) for my 2014 collaboration with Nancy. It’s been such a great creative experience. Here’s my final theme. Tune in next week for Nancy’s! THEME: DENOUEMENT Left: Summertime Sadness. Photo... Read More